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Pontiac Trans Am Hood Decal Install - Return Of The Screaming Chicken

Installing A Second-Gen Hood Decal On Your Fourth-Gen Trans Am Is Easier Than You Think, And The Results Are Spectacular

writer: Christopher R. Phillip
photographer: Christopher R. Phillip, Patrick Hill

The Fourth Generation Trans Am is a menacing-looking musclecar, but you'd have to stretch your imagination to see the similarities between it and the famous Bandit-era Second Generation Trans Ams of '77-'81. Whoever you ask what they remember about the T/A, the first words out of their mouths will most likely be "the Screaming Chicken." More than 35 years after its 1973 introduction, the Bird hood decal still defines the Trans Am, both for Pontiac hobbyists and the general public.

One question we hear from HPP readers is, "Why doesn't somebody create a GM-quality hood bird for the Fourth-Gen Trans Am?" After much thought, we came to the conclusion that we didn't have to reinvent the Bird to reunite the Fourth-Gen Trans Am with its fine-feathered friend. Instead, we just had to figure out how to modify the Second-Gen hood decal so it would correctly fit on a newer Trans Am, and look like a factory option that left St. Therese on T/As produced in the '98-'02 era.


 1999 Pontiac Trans Am Firebird Top Front View 1999 Pontiac Trans Am Firebird Front View
This '99 Trans Am convertible is painted Medium Blue Metallic (code 20), a beautiful one-year-only color. Doesn't it look like there's something missing on the hood? We think so...it needs a Screaming Chicken.
 Pontiac Trans Am Firebird Decal
Phoenix Graphix (www.phoenixgraphix.com) provided its GM-licensed Trans Am hood decal for a '79 in blue (PN 7981TA-BLUE) for $269. This bird is a one-piece design identical to the original supplied by GM, and is vastly superior to the unlicensed reproductions on the market. It measures 47 inches wide by 55 inches long, while the '99 T/A's hood is 61 inches wide by 44 inches long. The width of our decal is a perfect fit, but is 11 inches too long.
 Pontiac Trans Am Firebird Decal
For the decal to install perfectly onto our Fourth-Gen Trans Am, we have to remove the top set of feathers. Using brown packing paper, we carefully cut a mask around the top set of feathers on the decal and follow the masking line up to the base of the bird's back neck. We repeat the process on the face side of the Screaming Chicken. With a utility blade, we carefully cut out the top set of feathers on each side of the decal. Remember, this voids the warranty of the decal we ordered, so be careful to cut slowly and not make a mistake.
 1999 Pontiac Trans Am Firebird Altered Decal
Here's our decal after being trimmed. It now measures 40 inches tall by 47 inches wide.
 1999 Pontiac Trans Am Firebird Hood Prep
Phoenix Graphix suggested that we move the Trans Am indoors to an area free of dust and with the temperature between 70 and 90 degrees. Once inside, we prep the hood area with a small amount of isopropyl alcohol applied to a damp, lint-free cloth.

The project was easier than we thought and will work on any non-Ram Air '98-'02 Fourth-Gen. (It may or may not work on a Ram Air T/A, or the earlier '93-'97 Firebird-T/A hood.)

Follow along as we modify and apply a Second-Gen hood decal onto a Fourth-Gen Trans Am at Dick Norris Buick-Pontiac-GMC in Palm Harbor, Florida. Body Shop Manager Robert Bomson enlisted the talents of Kevin Fawcett, decal specialist, to handle our install. Let's see how it turned out.

High-Tech Installation Aids
Slide-On Application Gel and Slide-Over UV Protectant & Conditioner are two new products available in the '08 Phoenix Graphix catalog to make your decals install perfectly and remain great-looking


 1999 Pontiac Trans Am Firebird Decal Location
We place the decal (with its backing still attached) on the hood of the Trans Am and test it for position. For us, the most pleasing location is 2 inches from the bottom lip of the hood and 2 inches from the top.
 1999 Pontiac Trans Am Firebird Mark Decal Placement
Having laid the decal in the desired location, we use masking tape to mark the intended placement.
 1999 Pontiac Trans Am Firebird Remove Decal Liner
We remove the paper liner, exposing the adhesive side of the decal.
 1999 Pontiac Trans Am Firebird Apply Slide On Gel
Then we liberally apply Slide-On Application Gel to the adhesive and the hood underneath where the decal will go.
 1999 Pontiac Trans Am Firebird Slide On Installation Aids 1999 Pontiac Trans Am Firebird Position Decal
We lay the decal adhesive-side down and slide it into the desired location. Slid On temporarily inhibits the tacking of the decal adhesive, allowing us ample time to position it.

According to Phoenix Graphix, "Slide-On is the best insurance against having to purchase another decal because of an application mistake. In addition to allowing graphics to hydroplane above the surface until squeegeed, Slide-On creates a vacuum beneath the graphic whereby air is not allowed back under it, thus preventing bubbles and air pockets, making it far superior to simply using old-fashioned soap and water. Slide-On is exceptionally well received by customers and our feedback has been all praise." Slide-On Application Gel, PN SOAG, $19. (Includes application squeegee and instructions.)

"Our second new product is called Slide-Over. Long ago, Phoenix Graphix recognized the value and importance of maintaining vinyl stripes and graphic decals. Although our products are of the highest quality, Slide-Over will protect your vinyl from nature's elements and the aging that go with them. It restores lost color and luster; repels dust, dirt, oils, tree sap, smudges and stains. Treated vinyl stays cleaner and cleans up easier and protects your decal from ultraviolet rays. Slide-Over is not oily or greasy, it does not attract dust, and, most importantly, unlike petroleum distillates, it does not suck the moisture from your vinyl, rubber, fiberglass, plastic, leather, or tires. It is an excellent low-cost investment to extend the life of your decals." Slide-Over UV Protectant & Conditioner (PN SOPC) costs $19 and is available from Phoenix Graphix.


 1999 Pontiac Trans Am Firebird Decal Squeegee
Next we take a Phoenix Graphix squeegee and, starting in the middle of the decal using small overlapping strokes, work the Slide-On out toward the edge of the decal.
 1999 Pontiac Trans Am Firebird Spray Decal
We spray the entire decal and hood area liberally with soapy water to loosen the premask paper liner, then wipe the solution off. (This step is optional.)
 1999 Pontiac Trans Am Firebird Remove Premask Paper Liner
After waiting three hours to allow the decal to dry, we start at a pointed edge and peel back the premask paper liner at a 180-degree angle.
 1999 Pontiac Trans Am Firebird Clean Gel
We use a soft, clean towel to clear the hood surface of any remaining gel.
 1999 Pontiac Trans Am Firebird Finished Decal Application
Robert Bomson, Dick Norris Buick-Pontiac-GMC body shop manager (left), and Kevin Fawcett take a look at the final results. "I started working at a Pontiac dealership in 1976," Robert says. "The Screaming Chicken made the Trans Am what it is. It's great to see it back."
 1999 Pontiac Trans Am Firebird Relay Edges
Any edges that didn't lie perfectly we carefully peel back using an X-Acto knife, and relay.

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